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SAMPLE “SWISS CHEESE” NEWS RELEASE

[Your Organization’s Logo]

NEWS RELEASE

For Release: [INSERT DATE]
Contact: [Name, email, cell phone]

[Your Organization] Celebrates National Health IT Week
September 10-14, 2012

[Your City, State] --Health information technology improves the quality of healthcare delivery, increases patient safety, decreases medical errors, and strengthens the interaction between patients and healthcare providers.

To mark the important role health information technology plays in improving healthcare delivery in America, [Your Organization] and others across the U.S. have joined together to celebrate National Health Information Technology (NHIT) Week , September 12-16, 2011.

With the NHIT Week theme: One Voice, One Vision: Transforming Health and Care, [Your Organization] will hold [event or activity, date, time, place, etc.]

“Our participation in National Health IT Week highlights our organization’s commitment to ensure health information technology is integrated, interactive, interoperable, and intelligent to provide the best patient outcomes, said [Your Organization’s Spokesperson]. “By working together we can leverage the technology to promote for the betterment of our healthcare system.”

The event on [Date] will bring [Description of event activity or other celebration.]

The briefing is open to the public. Credentialed media representatives please RSVP to [Name, email, cell phone]. For additional information about National Health IT Week, visit www.healthitweek.org/.

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[About Your Organization]

About National Health Information Technology Week
Now in its seventh year, National Health IT Week is a collaborative forum assembling key healthcare constituents—vendors, provider organizations, payers, pharmaceutical/biotech companies, government agencies, industry/professional associations, research foundations, and consumer protection groups— working together to elevate national attention to the necessity of advancing health IT. Log onto www.healthitweek.org for more information.